NLP Master Ben Ampil sharing his expertise during his NLP & Effective Communications Workshop

Before you read the entire post, please answer this simple diagnostic* on what kind of Blog Reader you are… (You can answer this in a minute before you read through the entire blog post.)

1. Ask yourself: Before going to bed at night, it is most important for you that:

(a)    the room is nearly or completely dark,
(b)    the room is quiet or has pleasing sounds, or
(c)    your bed feels comfortable.

2. For you, having rapport with someone is to:

(a)     see that person in a wonderful and easy-to-be-with manner,
(b)     hear that person communicate things to you in the same manner that you would, or
(c)     feel toward that person the way you sense he/she feels toward you.

3. When you agree with someone, you would most likely say:

(a)     “that looks right”,
(b)     “that sounds right”, or
(c)     “that feels right”.

Please take note of your answers and post them in the comments section with your insights after reading this blog post.

Visual, Auditory, and Kinesthetic (VAK) Types

If you answered all “A” in this admittedly-simplistic diagnostic, you may be a predominantly Visual personIf all “B”,  Auditory. And if all “C”, Kinesthetic. **


Based on NLP statistics, 80% of people are visual. (I’m interested to see, based on the comments here, if that is true to some degree or not.)

If you have blog readers that are predominantly visual, they:

– Prefer the “big picture” rather than the details
– Learn best by seeing
– Prefer clear and concise statements (and dislike “flowery” talk)
– Value “time”

Maven Secret: That is why in OAP I use a lot of photo essays and I make my blog posts as straight to the point as possible (with even less than 300 words sometimes). I want my visual blog readers to get the point of the blog posts even by just scanning through the photos.


If you have blog readers that are predominantly auditory, they:

– Learn best by listening / hearing
– Are “ideas” people (great for brainstorming)
– Love discussions (tend to repeat themselves)
– Give strong opinions (whether solicited or not)

Maven Secret: These are the people who typically comment with strong opinions and who like to discuss in the comments thread. These are the comments I make sure I listen to and answer in the thread.


If you have blog readers that are predominantly kinesthetic, they:

– Learn best by doing
– Need to be “convinced” (before they “sign on”)
– Tend to provide more details than most people need or want
– Are extremely loyal and great team players

Maven Secret: Most of my blog posts have a call to action or ask people to do something. Involving the “Kinesthetic” tendencies of people is key in building a solid community around one’s blog. 

That’s it, hope you get insights on how to improve your own blogging techniques.


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Live an Awesome Life,

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P.S. To learn more about Neuro-Linguistic Programming (NLP), you can email NLP Master Ben Ampil at [email protected] or [email protected].

*Note: This assessment is based on VAK Neuro-Linguistic Programming diagnostic by Ben Ampil, given during the NLP & Effective Communications Workshop.

**According to Ben, “You may also wish to say that in the same manner that even right-handed people can also use their left hands — and their use of their “right hand” merely reflects their dominant preference — the same is true with the 3 “Sensory Modalities” (Visual, Auditory, or Kinesthetic). We all have manifestations of all these 3 senses, but with varying degrees of dominance.”